Persistence to “Made in Japan”
The type of cloth is determined by the yarn A different yarn will greatly change the expression of the cloth even if it is woven in the same way. Yarn making is vital to Avanti, a fabric manufacturer. We have traveled all over Japan, seeking for unique yarn making. From thick ones (No. 7) to thin ones (No. 80), we produce various kinds of yarns. Centralizing in 100% organic cotton, we are developing spun yarns with an elastic core, heather yarn of dyed cotton, and yarns using supima cotton.
At Avanti, we produce cloth using abundant Japanese technologh from Yonezawa, Yamagata Prefecture to Imabari, Ehime Prefecture in Shikoku, taking advantage of the feature of each area. Cloth is roughly divided into two kinds; “fabric” which is woven fabric, and “knit” which is knitted fabric. The organic cotton cloth that we have developed count up to more than 1000 kinds. We always have about 350 kinds of cloth. The fabric and knit companies that are manufacturing our cloth deeply understands our philosophy. Agreeing with our attitude, each of company processes the material of organic cotton in its own way, and finishes it to an attractive product. The cloth that we propose are dyed as little as possible. Since the oil content of the cotton is not removed more than necessary, the cloth is finished to a soft and thick texture. We always keep it in mind that the original color of the material should be taken advantage of.
ProductOur first step was making a sample to get people to know the good quality of the product cloth.
“PRISTINE”, the original brand of Avanti, is creating final products with about 195 companies all over Japan from Iwate to Kagoshima. In addition, we are able to realize the high-quality craftsmanship by sharing the following policy with all the manufacturers.
PRISTINE products are not dyed. Without using chlorine-based bleaching agent, fixing agent, fluorescent whitening agent and shrink-proof agent, we choose eco-friendly method in all processes.
Made in Japan
Made in Japan
We manage the process history of finished products to know “when”, “where” and “by whom” they were made.
The design of “friendly specification” to both mind and skin. It doesn’t give stress to skin, and it is washable at home and long-lasting. It is full of friendly devices so that it can be used in various situations.